Ideology and Binary Oppostion

1) Watch this clip from BBC Question Time with Russell Brand and Nigel Farage. The BBC deliberately placed the two against each other and the episode resulted in far more people watching and tweeting than usual.

What examples of binary opposition can you suggest from watching this clip?

The main identifiable binary opposition is between Frage and Brand themselves,they are polar opposites. They are dressed differently from the other and have difference because of their opposing political ideologies. 
There are examples of Politicians and the average person. The politician(Farage) are seen as more powerful than the average person, which Russel Brand tries to embody, who is powerless and seen as unknowable. We also see. Brand is very left wing which is supposed to be his party labour, nearing Marxism, while Farage is more right wing and represents UKIP. Brand emphasises I;m just like you' and how he is like an average person, to show the binary oppositions of Rich vs Poor. The male audience member who was defending Farage's points about immigrants is to represent the UK citizen, while the lady and Brand represent immigrants(thoughts about).  

What ideologies are on display in this clip?

Within the crowd there are opposing ideologies, the man in the crowd stimulates them to oppose what Brand's views, which was originally what the audience were conforming to earlier in the clip. The ideologies that are stated are: there is the distribution between rich and poor is unbalanced and immigrants are used as a scapegoat for the problems this country is facing themselves. Also, that this country is being overcrowded due to immigrants and there are corrupt people in the country that are using up the resources 

2) Now do the same activity for a clip of your choice. Embed the YouTube video in your blog and answer the questions in detail:

What examples of binary opposition can you suggest from watching your clip?

• Police vs Youth
• Police vs Black people/ Black youth/ Black boys
• Black vs White
• Police vs general public
• Young people vs Adults

What ideologies are on display in your clip?

• That black youth standing on the side of the street must causing trouble
• That youth aren't capable of having a job 
• The police don't believe their suspects even with someone of the general public helping them
• Young people getting in trouble leading to police to intervene 
• White people are relentless, specifically in this clip, with their tormenting of black people.

MIGRAIN index

INDEX:

1) Media consumption audit
2) Language and Genre: Reading an image - advert analyses
3) Institution: brand values
4) Narrative: narrative theory YouTube clip analysis
5) Genre: Factsheet questions and Chandler genre analysis task
7) Audience: Effects theory - factsheet and questions
8) Audience Pleasures: The battle of the Christmas adverts
9) Audience: audience theory blog tasks/questions
10) Representation: clip analysis - dominant and alternative representations
11) Audience: psychographics
12) Audience Pleasures: The battle of the Christmas adverts
13) Representation: Photoshop collages - dominant and alternative representations
14) Ideology: BBC QT analysis and binary opposition
15) Ideology: Media Magazine reading and notes

Audience Theory

1) Summarise the two-step flow model. In your opinion, is the two-step flow theory still relevant today?
The two step flow model is when someone posts information and then changes the opinion of the public. 

2) How does this YouTube blogger fit into the two-step flow model?
The You tuber fits as he plays a certain game gives a review and then posts it on a global website for all to see.

3) How this this Telegraph article on influential tweeters fit the two-step flow model?
Public ideologies may be swayed by the two-step model they use their information, post it and so changes peoples ideologies/thoughts.


4) Read this BBC profile of Jamal Edwards. How does Jamal Edwards link to the two-step flow model?

Jamal Edwards links to the model as he uses social media to show his ideas and thoughts by using his platform. 

Diversion: Shows such as 'Empire' create entertainment and elation by creating an imaginary world filled with drama.

Personal Relationships: Teen drived shows such as Teen Wolf, Vampire diaries etc. create personal relationship's through the actors and the emotions portrayed on screen.

Personal Identity: Instagram allows people to show their identities and identify with others through certain pictures of their choice to showcase themselves in a certain way  

Surveillance: Twitter a social media site allows people to post, share and keep up with what happens globally, as it is used around the world, this allows them to post their ideologies and thoughts about anything.